Teaching Public Relations: Principles and Practices for...

Main
Business & Economics
Teaching Public Relations: Principles...

Teaching Public Relations: Principles and Practices for Effective Learning

Peter M. Smudde

5.0 / 0

როგორ მოგეწონათ ეს წიგნი?

როგორი ხარისხისაა ეს ფაილი?

ჩატვირთეთ, ხარისხის შესაფასებლად

როგორი ხარისხისაა ჩატვირთული ფაილი?

კატეგორია:

Business & Economics

წელი:

2020

გამომცემლობა:

Routledge

ენა:

english

ISBN 10:

0367421410

ISBN 13:

9780367421410

ფაილი:

PDF, 2.79 MB

IPFS:

,

english, 2020

ონლაინ წაკითხვა

ხორციელდება კონვერტაციის -ში

კონვერტაციის -ში ვერ მოხერხდა

შესაძლოა დაგაინტერესოთ

Carole Chester — Working in Public Relations: How to Gain the Skills and Opportunities for a Career in PR (How to Books : Jobs & Careers)

James E. Grunig and Todd hunt — Managing Public Relations

Glen M. Broom; Bey-Ling Sha — Cutlip and Center's Effective Public Relations

Tom Kelleher — Public Relations

Chris Skinner, Gary Mersham, Rene Benecke — Handbook of public relations

Christine Daymon, Immy Holloway — Qualitative Research Methods in Public Relations and Marketing Communications, 2nd Edition

Randy Bobbitt — Developing the Public Relations Campaign

Trevor Morris, Simon Goldsworthy — PR — a persuasive industry? : spin, public relations, and the shaping of the modern media

Amber L. Hutchins, Natalie T. J. Tindall — Public Relations and Online Engagement: Audiences, Fandom and Influencers

Krishnamurthy Sriramesh, Dejan Verčič — The Global Public Relations Handbook: Theory, Research, and Practice

Ronald D. Smith — Strategic Planning for Public Relations

Patricia Swann — Cases in Public Relations Management: The Rise of Social Media and Activism

Kathy Brittain Richardson, Marcie Hinton — Applied Public Relations: Cases in Stakeholder Management

Burton St. John III, Margot Opdycke Lamme, Jacquie L'Etang (eds.) — Pathways to Public Relations: Histories of Practice and Profession

Judy Motion, Robert L. Heath, Shirley Leitch — Social Media and Public Relations: Fake Friends and Powerful Publics

Krishnamurthy Sriramesh, Dejan Vercic — The Global Public Relations Handbook, Revised and Expanded Edition: Theory, Research, and Practice (Communication (Routledge Hardcover))

John Foster — Effective Writing Skills for Public Relations

Robert L. Heath — Handbook of Public Relations

Dr. Robert L. Heath — Encyclopedia of Public Relations

Larissa A. Grunig, James E. Grunig, David M. Dozier — Excellent public relations and effective organizations: a study of communication management in three countries

Ronald D. Smith — Strategic Planning for Public Relations

Whitney Lehmann — The Public Relations Writer’s Handbook

Robert E. Brown, Burton St. John III, Jenny Zhengye Hou — The Global Foundations of Public Relations: Humanism, China and the West

Mordecai Lee, Grant Neeley, Kendra Stewart — The Practice of Government Public Relations

Roger Darnell — The Communications Consultant’s Foundation: Leveraging Public Relations Expertise for Personal and Client Success

John DiMarco — Communications writing and design : the integrated manual for marketing, advertising, and public relations

Brigitta R. Brunner, (ed.) — Public Relations Theory: Application and Understanding

Charles Marsh — Strategic Writing: Multimedia Writing for Public Relations, Advertising and More

Jesper Strömbäck, Spiro Kiousis — Political Public Relations: Concepts, Principles, and Applications

Cayce Myers — Public Relations History; Theory, Practice, and Profession

Ralph Tench — Exploring Public Relations

Tench, Ralph — Exploring Public Relations and Management Communication, 5th Edition

Simon Collister, Sarah Roberts-Bowman — Visual Public Relations

Thurlow, Amy — Social media, organizational identity and public relations: the challenge of authenticity

Burton Saint John III — Public Relations and the Corporate Persona: The Rise of the Affinitive Organization

Tony Silvia, Terry Anzur — Power Performance: Multimedia Storytelling for Journalism and Public Relations

Robert L. Heath — Encyclopedia of Public Relations

Edward L. Bernays — Biography of an Idea: The Founding Principles of Public Relations

Richard Edelman, Christopher P.A. Komisarjevsky, Rich Jernstedt, Don Middleberg, Ron Watt Sr., Lou Rena Hammond, David Finn, Anthony J. Russo, Thomas L. Amberg, Robyn M. Sachs — The Art of Public Relations

David Michaelson, Institute for Public Relations — A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Second Edition

Robert L. Dilenschneider — The Public Relations Handbook, 2022 Edition

Edward Bernays — Crystallizing Public Opinion

საკვანძო ფრაზები